Nigerian chef, Hilda Effiong Bassey, known as Hilda Baci, has opened up in-depth about her poor relationship with her father and how he abandoned her and her siblings.
The Guinness World Record holder revealed that at some point, her father was involved in her and her siblings’ lives.
However, things changed when a heated argument happened between him and her mother which affected their relationship.
She said, “My daddy issue is more about abandonment.
“My dad did not abandon me from the onset. I felt like my dad was present, at least to the best of my memory. My dad tried what he could but you know when they say parents have issues, like whenever the elephant is fighting the ground suffers, and we the kids were the ground when the elephants were fighting.
“I was calling my dad during my matriculation to ask him why he didn’t bring food and his response to me was “who is your dad?
“So I started telling myself, if I make it, if I have enough, if I blow well, he will come around.”
The world record holder after achieving the first feat of her Cook-a-thon, went ahead to break a second world record.
Her cook a thon exceeded a staggering 4.8 billion views worldwide.
This was confirmed by a media intelligence report published by P+ Measurement Services.
The report, which conducted a comprehensive media performance audit on the event, highlighted the sponsorships, sentiment, reach, and media share across different countries.
It revealed that digital media played a pivotal role in promoting awareness and engagement, accounting for over 87% of the event’s traction, while traditional media contributed 13%..
Social media platforms were abuzz with mentions of the Cook-a-thon, further amplifying its global reach. The report indicated that Nigeria accounted for 67% of the media coverage, followed by the United States with 15%, the United Kingdom with 4%, Ghana with 3%, and Canada with 1%. Other countries displayed varying levels of interest and coverage.
Notably, the analysis demonstrated that the sentiment surrounding the event was overwhelmingly positive, garnering an impressive 85%.
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